As a journalist, I was essentially used to having sit-downs with the C-suites of the world of business.
I pretty much was a career journalist and really enjoyed knowing more about powerful ladies in society.
I had been looking into the vast world of cooling machines and warming equipment. So I settled on this lady who had single-handedly built a company that had entirely gone ahead to become the largest company in the whole state. She had acquired plenty of awards for her heating machine business. I was having lunch with a Heating and Air Conditioning professional who had a multi-billion dollar company. I started by asking her personal questions so she could easily explain her starting point. She had started by selling basic heating and cooling machines such as the wireless control device before proceeding to supply the Heating and Air Conditioning machine and a hydronic heating unit. The heating industry is essentially a male-dominated market but my interviewee managed to develop relatively thick skin. As the enterprise easily grew so did her workforce. She totally employed workers who were ultimately responsible for furnace/heater repair and furnace/heater maintenance services. She also taught them on how to check and replace the air filter and install the central oil heating machines. At some point, she ended up becoming bankrupt but was still able to bounce back again. She now stocked valuable units such as the central air conditioner machine and the electric oil furnace. As the two of us were having a talk, my furnace cranked and completely shut off. It took her only 20 minutes to revive it. Guess that is why she was the perfect expert. The interview went super well and my editor was also really happy to meet this phenomenal woman.